The Male Grooming Trend: Why More Men in Reno are Choosing Manicures and Pedicures at SOAK Lounge

At SOAK Lounge, we’ve seen a growing trend that’s redefining self-care—more men in Reno are embracing manicures and pedicures as part of their grooming routine. No longer is nail care considered a luxury reserved for women; it’s becoming an essential element of men's grooming. And we're proud to be at the forefront, offering a comfortable, upscale environment where men can experience the benefits of professional nail care.

Why Are More Men Turning to Manicures and Pedicures?

In today’s fast-paced world, personal grooming is about more than just appearance; it’s about feeling good, reducing stress, and making time for self-care. Men are recognizing that their hands and feet deserve the same attention they give to other parts of their grooming routine, and manicures and pedicures provide more than just polished nails.

Our male clients at SOAK Lounge tell us they value the cleanliness, relaxation, and confidence boost that comes with regular nail care. Whether it’s preparing for a business meeting, winding down after a long week, or simply maintaining hygiene, our services are tailored to suit their needs. And it’s not just about grooming—it’s about well-being.

Tailored Services for Men

At SOAK Lounge, we understand that men deserve a unique experience when it comes to selfcare. That’s why we’ve designed our services to specifically cater to the needs of men, whether they’re new to nail care or seasoned clients. Our professional team knows how to deliver a masculine touch, focusing on clean, buffed nails and healthy cuticles without unnecessary frills. For men looking to unwind and treat themselves, we’ve also created a perfect pairing: our signature nail services with custom-crafted cocktails. Imagine relaxing in our lounge, getting a rejuvenating pedicure, and sipping on a bold bourbon or a smooth craft beer. It’s more than just pampering—it’s an experience that combines grooming with enjoyment, making self-care something to look forward to.

What to Expect at SOAK

For those hesitant to try a manicure or pedicure, you can expect an experience that’s both comfortable and relaxing. Our lounge offers a welcoming, laid-back atmosphere that appeals to everyone—men included. Whether you're looking to tidy up your nails, enjoy a full-service pedicure, or simply de-stress with a cocktail, SOAK Lounge makes it easy and enjoyable. We’ve designed the space to be modern, stylish, and anything but your average spa. With leather chairs, soothing music, and dim lighting, it’s a sanctuary that offers a unique take on the traditional nail spa. It's no surprise that more men in Reno are making SOAK Lounge their go-to spot for grooming.

Join the Growing Male Grooming Movement

It’s time to break the stereotype that nail care is just for women. At SOAK Lounge, we believe everyone deserves to feel confident and relaxed, and that’s exactly what our male clients experience every day. Whether you’re booking a quick manicure before a big meeting or treating yourself to a full-service grooming session, we’ve got you covered.

Ready to elevate your grooming game? Join the men in Reno who are already making manicures and pedicures part of their routine at SOAK Lounge. Book your appointment today and discover why self-care isn’t just a trend—it’s a lifestyle.